Gelila Bekele New Face for Nespresso Bukeela Ka Coffee

Posted: Apr, 7th 2015 Contributor: Bilen Shifferaw,

 

Ethiopian model Gelila Bekele is the new face for Nespresso Grand Cru series of coffees.

 

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On January 21st, the company launched its latest addition called Bukeela ka Ethiopia. This is sourced exclusively from Ethiopia the birthplaces of the coffee plant.

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Bukeela ka Ethiopia is composed of two very different Arabicas from Ethiopia, this delicately fresh and floral Pure Origin Lungo reveals unexpectedly wild notes of musk and wood.  It is also roasted in two parts. One split is roasted shorter and darker to enhance wild musk and body, the other split roasted lighter and longer brings the final flourish, the perfume, the definitive aromatic coffee reminiscent of jasmine, orange blossom and white lily, with its delirious, heady perfume.

The final blend ranks a 3 (out of 10) on Nespresso's intensity scale (a measure of the boldness and depth of the taste, not the amount of caffeine).

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Bukeela ka Ethiopia is available from January 21st, at Nespresso flagship boutiques in New York, Miami, Boston, San Francisco and Beverly Hills as well as various other stores for details and to buy online click here.

Great images by Serge Guerand for Lowe Stratéus Paris agency, with art direction by Philippe Foliard, and styled by Isabelle Baudry. 

 

We love our coffee here are #EthioBeautyMag HQ, so we can't wait to try it out!

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